Cute? More Like, Clever.

I have to say, there are some marketing departments in Japan that know exactly what they're doing.  Because if they put their tissues in a really cute box, I'm totally gonna buy them!  Just like I did tonight.

Bought this one several weeks back.  The same series also comes in baby seal and baby panda, sticking to the black and white theme.

The small print on this one translates roughly to "I am Mada Kodomo the *meow* cat. By the way...who are you?"  I also think the name essentially means "still young".